The British Army: Making its mark on millennials
Millennials are lazy, snowflakes an addicted to smartphones, right? Find out how The British Army has been leveraging these perceptions for their latest recruitment campaign. ...
International Women’s Day 2019: Brands continue the battle for equality
International Women’s Day is a global event that celebrates the inspiring social, political, economic and cultural achievements of women, whilst also highlighting the gender inequality that still exists throughout society today. The event has been celebrated in various forms since the early 1900s and has led to the 8th March becoming a focal point for the women’s...
Striving for Sustainability
Sustainability is a hot topic and one that businesses across the board are sitting up and taking notice of with 90% of CEOs saying that sustainability is fundamental to success. Sadly, some are still just paying lip service to this new consumer concern or worse, jumping the gun and making promises they struggle to keep. Iceland for example recently made...
Women That Made Me: International Women’s Day 2019
We wanted to celebrate the women in our lives that inspire us, so we asked the Neo PR team to share their ‘sheroes’, the women who inspire them to be better every day....
Survival of the fittest
Brexit is causing uncertainty in all areas of business. But is it all bad? What can we expect when the dust settles? This uncertainty will end, and the upturn will come quick, but who will be there to fuel the growth? ...