It was the 20th February 2012, Instagram was only two years old, MySpace was well and truly dead, Facebook Messenger only just existed and Snapchat hadn’t even raised it’s first round of funding yet...
We are an office full of ladies so the topic of shopping does pop up pretty often. But social selling is something that isn’t just being talked about between our four walls – it has been the topic of many a news story in the retail world for the last few months...
Here at Neo PR, we love a good story. Without realising, we all tell stories every single day; from within our PR campaigns, to when we tell people what we’ve done with our day. As humans, we respond to stories, so it’s no surprise that the foundations of PR lay in storytelling!...
You may have done some PR before, in-house or with an agency; you may have sent out a press release on a newswire or you may have never engaged in PR before. Whichever category you fall into, you would have likely come across some old wives tales about PR, its processes and most definitely its people...
It’s a hot topic at the moment. There has been an increasing number of ‘news’ stories going viral that end up being untrue. From a fake fire in Germany to leaked documents from a certain US President, fake news is becoming an issue. So where does PR stand in this ever more confusing News-universe?...