In this guide to social media analytics, we take you through the basics of LinkedIn analytics and how to use the numbers to inform your social media strategy....
What’s life like after university? Confusing. You have spent the past three years in the bubble of your degree, and suddenly the pressure is on to find the “perfect” career straight away. But many graduates find themselves feeling overwhelmed, with confusion and time pressure clouding judgement over what route to take. However, if you are motivated...
Let's face it - Brexit has caused a mess and in it's wake, is an impending talent crisis that will strike unprepared businesses. Here are three essential survival tips....
In today’s era of ‘fake news’, Jo explores whether brand-led April Fools’ have run their course and if brands really consider campaigns, brand values and what customer-centricity really means....