You may have done some PR before, in-house or with an agency; you may have sent out a press release on a newswire or you may have never engaged in PR before. Whichever category you fall into, you would have likely come across some old wives tales about PR, its processes and most definitely its people...
It’s a hot topic at the moment. There has been an increasing number of ‘news’ stories going viral that end up being untrue. From a fake fire in Germany to leaked documents from a certain US President, fake news is becoming an issue. So where does PR stand in this ever more confusing News-universe?...
Perhaps you’ve never heard of PR , or maybe thought about it once, or better still, used it as part of a wider marketing strategy? Whatever your relationship with PR, we believe it’s an approach that is well worth taking a closer look at...
Public relations is becoming increasingly more diverse and challenging and for those who want to know the ropes on their own, here are our 12 top public relations tips to woo, win over and wow your prospects...
The craze of Christmas adverts is well and truly underway and Heinz have made a timely contribution and launched a campaign of their own, the ‘#CanSong.’...