Whether you’re completely new to PR; have managed it in-house and are new to an agency relationship; or a long-term PR hack, it can be a valuable exercise to regularly take a decent stare at the why’s and wherefore’s, and a spot of best practice...
It’s common sense that any advertising or PR campaign should wholly embrace the brand’s ethics and messaging, but this week, The Body Shop took this to a whole new level with their new smart posters that actually filter out air pollution!...
Many of my clients fall into the retail space so I am an avid reader of the latest news and upcoming trends. One story in particular that has caught my attention is Missguided’s and it’s spectacular launch onto the high street with not one but two very exciting concept stores...
This week has marked a significant campaign that runs very close to my heart; it’s been dementia awareness week...
If you were on planet PR on 26 April you could not have missed Swedish Creative Agency, Acne’s, cheeky response Ad to fashion house Balenciaga’s ‘new’ blue bag...