The Internet of Things (IoT) is not exactly new. I first came across the concept in 2015, and am confident that industry experts would have been discussing it long before then. As with other forms of technology, people were looking forward to IoT with excitement – considering the potential it offered organisations and consumers. The History of...
Men's Health Week takes place between the 13th and 19th of June. It is designed to give all men access to the information, services and treatment they need to live healthier, longer and more fulfilling lives. This year, the campaign tagline is ‘Time for your MOT,’ reminding men of the importance of prioritising their health and...
Meet Kelly, who has recently joined Neo PR as a Junior Account Manager. Kelly joins us after a move from London agency life and a host of prior B2B tech PR experience across a multitude of industries and sectors. She explains below why she made the move to an agency better aligned with her interests and...
Today marks the first day of this year’s Mental Health Awareness Week, and this year the focus is on loneliness. The vast majority of us have undeniably been grappling with ways to feel as connected as possible over the last couple of years due to the pandemic, and so creating more discourse around this topic is...
In the world of PR, you have to be able to think of interesting and exciting ways to get your business heard above the background noise. New and innovative campaigns are at the heart of every PR team. It needs to be something that will get your brand’s name and face out there, and something people...