Unless you work in retail, most B2B companies tend to slow down a little over Christmas. For PR agencies that are on, for what feels like 365 days a year, the wind down to the holiday season is the perfect opportunity to get the jobs done that are essential to the maintenance of the campaigns and...
Is it just me or has Black Friday gone on for a week already? I have noticed more and more retailers shouting about their ‘pre’ Black Friday discounts – and they haven’t been small discounts either. Many retailers have been offering 40%, 50% and even 60% off their whole site or smaller categories for a few...
Following on from the footsteps of Christmas music, pigs in blankets and Brussel sprouts, Christmas adverts have now become a staple part of the Christmas festivities. Every year we wait in anticipation for retailers and supermarkets to release their highly-awaited Christmas campaigns, maximising their brand awareness across the UK...
Following teaser tweets throughout October, Fanta has launched a VR video, The 13th Floor today which is an immersive, interactive Halloween campaign as we’ve never seen before!...
The collective first thought when the news breaks of a data breach or infrastructure hack is – who now? Followed very quickly by, how bad was it; what type of breach; and is this something we need to jump on immediately?...