According to David Ogilvy – the ‘Father of Advertising’ himself – five times as many people on average read the headlines as read the body of an article. What’s even more surprising is that, in e-mail subject lines, changing just one word has been proven to increase click-throughs by almost 50%....
Social media is becoming more and more important in the B2B world – just ask any of our clients what a difference it makes! You might already be familiar with what it can offer, but now it’s time to take a deeper dive into the world of LinkedIn...
As Henry Ford famously said: “If everyone is moving forward together, then success takes care of itself.”...
We love big cities, we really do. We frequently travel down to London or up to Birmingham or Manchester for client meetings and events, and yes, it is nice to bump into a different coffee shop on every corner and have our pick at hundreds of possibilities for lunch....
409 million people view more than 22.3 billion blog pages each month – and that’s just on WordPress. Everyone is writing a blog nowadays and we understand why, as blogs are a great outlet for sharing insights, news and giving advice. But how do you make your blog posts stand out from the crowd? ...