The metaverse has had the weight of a number of large big technology companies behind it in the last year; spearheaded by the likes of Apple, Facebook, and Microsoft. Not only did we see its proliferation increase substantially over the pandemic, but the hype has yet to deter, particularly with speculation around products such as Apple’s...
Meet Kim, the newest member of Team Neo PR, who has joined us as a Junior Account Executive. After studying English at University, before going on to achieve a Masters's Degree in Creative Writing and Publishing, Kim was interested in finding a career which combined her love for English with social interaction – ultimately leading her...
Neo PR’s annual summer bash took place on the farm this week, and we threw it back to a good old-fashioned sports day. It's no secret that I'm extremely competitive, so this summer bash was a fabulous way to relive our childhoods and have a bit of competitive fun followed by a big BBQ, cooked by...
It’s no secret that businesses are facing a challenging road ahead. Widespread economic uncertainty and rising costs mean any opportunities to streamline operations and increase efficiency are now top of the agenda. Customer Relationship Management (CRM) platforms are designed to do just that, but with many solutions on the market, maximising ROI from CRM can be...
No matter how big or small a business is, success depends on its reputation. A Public Relations (PR) strategy is a key management tool to help organisations achieve their goals and improve their image. Publicity can reach a wide audience, giving businesses a bigger platform. It also helps to make them more credible. But still, PR...
The Internet of Things (IoT) is not exactly new. I first came across the concept in 2015, and am confident that industry experts would have been discussing it long before then. As with other forms of technology, people were looking forward to IoT with excitement – considering the potential it offered organisations and consumers. The History of...
Men's Health Week takes place between the 13th and 19th of June. It is designed to give all men access to the information, services and treatment they need to live healthier, longer and more fulfilling lives. This year, the campaign tagline is ‘Time for your MOT,’ reminding men of the importance of prioritising their health and...
If you’re a school leaver, graduate, or even someone currently employed in a related industry and thinking of embarking on a career in public relations and media, here is my personal take on the top five skills that you need to succeed: Skill #1: Multi-tasking No day in PR is the same. In fact, the only constant in...
Meet Kelly, who has recently joined Neo PR as a Junior Account Manager. Kelly joins us after a move from London agency life and a host of prior B2B tech PR experience across a multitude of industries and sectors. She explains below why she made the move to an agency better aligned with her interests and...
Today marks the first day of this year’s Mental Health Awareness Week, and this year the focus is on loneliness. The vast majority of us have undeniably been grappling with ways to feel as connected as possible over the last couple of years due to the pandemic, and so creating more discourse around this topic is...