With the holiday season approaching, there’s never been a better time for businesses of all shapes and sizes to amplify their festive PR efforts. While many companies perceive December as a time to slow down their PR activities, I’ll go out on a limb to say it’s actually completely the opposite. So, before you think about...
No day is ever the same in the world of Public Relations. I often start my day with my list of tasks to get through, and by the end of the day, this has completely changed! Working at Neo PR is exciting because of the broad range of technology clients that we have. In one hour I'll...
Can you believe that Neo PR officially closed its original offices over two years ago? Like a majority of businesses around the world, we instantly transitioned to a remote working culture when COVID-19 first hit in March 2020. Since then, as society headed towards the ‘new normal,’ we opened up the doors to our ‘Stables’ – ...
Research shows that 4.62 billion people use social media – and there is no denying the power and growth social media holds. It influences people's decisions, opinions and mindsets. A wide spectrum of individuals uses social media, whether that’s to communicate with family and friends, for entertainment, or both. And so, utilising social media to run alongside...
For businesses wanting to increase their brand awareness, take part in expert-led conversations, and drive leads to their website, PR is the secret ingredient. Why? As 2023 is now well underway, we wanted to discuss why PR is key for brands to invest in this year, as the perfect public relations strategy can tackle an oversaturated...
Ho Ho Ho! We all know the traditional ‘12 days of Christmas’ song, but what about a PR rendition of the classic? At Neo PR, we have taken a PR ‘must-haves’ stance which includes the skills and necessities for working in Public Relations, but in a festive way: The first PR must have that we think you need...
I recently attended my son’s secondary school careers fair, alongside a myriad of people with careers in fields from nursing, engineering, policing and financial services. As students filtered around the various stands and I overheard conversations, it quickly became apparent that most students had – at best – only the vaguest idea of what PR actually...
We’ve all heard of Public Relations, but how many of us have heard of pomodoro? After graduating from Loughborough University with a degree in Politics in 2021, I joined the world of B2C PR working as an Account Executive for a local PR agency in Market Harborough. Throughout my time at university, and as I started my...
Meet Kim, the newest member of Team Neo PR, who has joined us as a Junior Account Executive. After studying English at University, before going on to achieve a Masters's Degree in Creative Writing and Publishing, Kim was interested in finding a career which combined her love for English with social interaction – ultimately leading her...
No matter how big or small a business is, success depends on its reputation. A Public Relations (PR) strategy is a key management tool to help organisations achieve their goals and improve their image. Publicity can reach a wide audience, giving businesses a bigger platform. It also helps to make them more credible. But still, PR...