Public Relations is one of the most effective ways to build on your business's marketing strategy while supporting and creating relationships within your industry. Companies that are investing in their PR strategies are seeing a larger return on investment. PR is all about building and managing those reputations, and as such, it’s always of high importance to...
Ho Ho Ho! We all know the traditional ‘12 days of Christmas’ song, but what about a PR rendition of the classic? At Neo PR, we have taken a PR ‘must-haves’ stance which includes the skills and necessities for working in Public Relations, but in a festive way: The first PR must have that we think you need...
As there is a resurgence in the consumption of news, PR has become the supercharged tool in the marketing toolbox. Selling has always been a game of persuasion in the B2B world and thought-provoking content delivered through the media is key. Audiences are proven to buy on referral or from trusted brands and are far more receptive...
Meet Emily, who has recently joined Neo PR as an Account Manager. With prior PR agency and public sector experience, Emily explains below why she has decided to make a return to B2B agency life! Growing up, I never had a clear plan about what job I wanted to have, but I hoped it would involve writing....