PR in the age of Instagram influencers
Does the age of the Instagram Influencer change the way we do PR? Ellie explains how to asses whether influencer marketing or traditional PR works for you. ...
Author: Neo PR
PR and social media: Trust me, I’m an authentic brand!
In this blog, Hattie explains how a combination of a winning social media strategy, backed with compelling thought leadership content in a B2B PR campaign that makes the reader want to find out more, will help any organisation create an honest relationship with their customers and gain that all-important trust....
The Neo PR Guide to Social Media Analytics: LinkedIn
In this guide to social media analytics, we take you through the basics of LinkedIn analytics and how to use the numbers to inform your social media strategy....
Why PR is the perfect career path for graduates
What’s life like after university? Confusing. You have spent the past three years in the bubble of your degree, and suddenly the pressure is on to find the “perfect” career straight away. But many graduates find themselves feeling overwhelmed, with confusion and time pressure clouding judgement over what route to take. However, if you are motivated...
Combatting Stress in the Workplace
With Stress Awareness Month drawing to a close, we reflect on how we encourage the team to manage stress within the workplace. ...
Harnessing the PR power of the Brexit bus
There is no disputing the PR power of the Brexit bus. Would you be brave enough to mimic such a contreversial campaign? Here are the brands that did....
The British Army: Making its mark on millennials
Millennials are lazy, snowflakes an addicted to smartphones, right? Find out how The British Army has been leveraging these perceptions for their latest recruitment campaign. ...
Striving for Sustainability
Sustainability is a hot topic and one that businesses across the board are sitting up and taking notice of with 90% of CEOs saying that sustainability is fundamental to success. Sadly, some are still just paying lip service to this new consumer concern or worse, jumping the gun and making promises they struggle to keep. Iceland for example recently made...
Women That Made Me: International Women’s Day 2019
We wanted to celebrate the women in our lives that inspire us, so we asked the Neo PR team to share their ‘sheroes’, the women who inspire them to be better every day....
Content in any form – let’s celebrate it!
Isn't content wonderful? Krista embarks on a new challenge and discusses what the key to great content is. ...