Last week I headed back up to Birmingham for the first time since graduating in July. It was a bit of a trip down memory lane as I walked across campus, feeling simultaneously at home and like a complete stranger...
Earlier this month I headed to St Pancras to follow our client Manhattan Associates on the Eurostar to Paris. They were getting ready to host their annual European customer event, Manhattan Exchange, and it was my job to look after the journalists and the Manhattan Associates Twitter feed....
As the most extensive professional network on the planet, getting your profile to stand out against the other 500 million LinkedIn users is the tricky part. We’ve already told you why your company should be on LinkedIn, but do we really need to tell you that you need to be on the professional platform?...
Whilst companies are beginning to get to grips with their social media presences, staff members are still scarcely encouraged to support these strategies themselves. But why not? Studies have shown that employees are able to post, tweet and pin yet still perform at optimum levels; there is even evidence to suggest that social-media savvy staff are actually...
Social media is becoming more and more important in the B2B world – just ask any of our clients what a difference it makes! You might already be familiar with what it can offer, but now it’s time to take a deeper dive into the world of LinkedIn...
409 million people view more than 22.3 billion blog pages each month – and that’s just on WordPress. Everyone is writing a blog nowadays and we understand why, as blogs are a great outlet for sharing insights, news and giving advice. But how do you make your blog posts stand out from the crowd? ...
Influencer marketing has become a popular targeting tool, with influencers overtaking celebrities as the most popular choice for brand endorsements. From bloggers to Instagrammers, brands are investing more and more time and money into influencers to reach new audiences and get ahead of the competition...
The dreaded day has arrived, your final day at University. The world seems a big place and your parents, grandparents, lecturers and tutors are asking, “what are you going to do now?”...