PR Tag

How IoT is helping with Legionella risk management – and the relationship to PR

Legionella made headlines recently, for all the wrong reasons. These waterborne bacteria, responsible for severe respiratory illnesses, like Legionnaires' disease, pose a significant public health risk when not managed properly. The traditional approach to Legionella risk prevention, relying on manual, labour-intensive readings at monthly intervals of water systems, has proven insufficient, and can miss outbreaks that...

Unlocking the Value of PR for Your Business

Public Relations is one of the most effective ways to build on your business's marketing strategy while supporting and creating relationships within your industry. Companies that are investing in their PR strategies are seeing a larger return on investment.   PR is all about building and managing those reputations, and as such, it’s always of high importance to...

The Benefits of Social Media to a PR campaign

Research shows that 4.62 billion people use social media – and there is no denying the power and growth social media holds. It influences people's decisions, opinions and mindsets.  A wide spectrum of individuals uses social media, whether that’s to communicate with family and friends, for entertainment, or both. And so, utilising social media to run alongside...

Just What Exactly is PR?

I recently attended my son’s secondary school careers fair, alongside a myriad of people with careers in fields from nursing, engineering, policing and financial services. As students filtered around the various stands and I overheard conversations, it quickly became apparent that most students had – at best – only the vaguest idea of what PR actually...

The 12 Days of Christmas: PR Rendition

Ho Ho Ho! We all know the traditional ‘12 days of Christmas’ song, but what about a PR rendition of the classic? At Neo PR, we have taken a PR ‘must-haves’ stance which includes the skills and necessities for working in Public Relations, but in a festive way:  The first PR must have that we think you need...