3 things that Marketing Automation and PR have in common
Jumping back into PR, I’ve picked out the top 3 reasons that link Marketing Automation and the unveiling world of PR together again....
Marketing
Three things PR pros can learn from #WhereYouShopMatters
This year’s Christmas PR, marketing and social media campaigns are in full swing (read all about our favourite adverts next week) and one campaign that has stood out so far is Visa’s push for saving the high street with #WhereYouShopMatters. ...
Outsourced PR vs in-house PR? That is the question
It might not be quite the same as Shakespeare’s famous quote, but the question of outsourced PR vs in-house is still a question on the lips of many CEOs and Marketing Directors. Including benefitting from industry knowledge and expertise, building a network of partners, having crisis management support at your fingertips and readying your business for...
Celebrating #WorldPhotographyDay: How to use images to tell your story
There’s an annual day for what seems to be anything and everything recently, and this week was no different, as across the globe people were celebrating #WorldPhotographyDay. Creatives, photographers and even beginners were showcasing their work across all social media platforms on the 19th of August 2019, and it just goes to show how powerful the use...
Three lessons PR can learn from Disney Remakes
Disney’s efforts to work its way through remaking the classics shows there is no limit to retelling stories. So what can PR learn from Disney remakes?...
PR in the age of Instagram influencers
Does the age of the Instagram Influencer change the way we do PR? Ellie explains how to asses whether influencer marketing or traditional PR works for you. ...
The Neo PR Guide to Social Media Analytics: LinkedIn
In this guide to social media analytics, we take you through the basics of LinkedIn analytics and how to use the numbers to inform your social media strategy....
The Neo PR Guide to Social Media Analytics: Twitter
By now, you should have a presence on social media. It’s a key part of your marketing and PR mix that you really should be using to reach new prospects, engage with audiences and share your amazing content with the world. But measuring social media ROI is tricky; is it worth investing all the effort if...
Q&A with Spinks Creative: How to nail your brand in 2019
Back in October 2018, the Neo PR marketing team took on 'Project Website.' We were tasked with breathing fresh air into the Neo PR brand whilst highlighting our key propositions and showing off our business values. We are now the proud owners of a bold brand that brings together everything Neo PR is today. Of course,...
Can businesses of today grow without social media?
Could you build a business without social media? In today's world, it's unlikely. The power of social media can't be denied and is a key part of a digital marketing campaign. ...