How to kick start your PR strategy for 2020
You’ve had your PR budget set for the year (yay!) and you’ve got your marketing team ready to put the PR strategy into action. But then you think...
PR Strategy Tag
From CEO to Chief Storyteller: Engaging Senior Leadership with the B2B PR strategy
In order for an effective B2B Public Relations (PR) strategy to succeed, it’s essential that the senior leadership team is fully on board with the messaging and the PR process. ...
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