physical shopping Tag

Can Retailers Survive and Thrive using Data Analytics?

As the retail industry becomes more competitive, data is proving increasingly beneficial for retailers through its ability to to track customer behaviour, determine best selling products, and spotlight improvements needed online and in store. Retailers must leverage these insights about their customers’ wants and needs to stay ahead of competitors and build a better shopping experience.  Neo...

The Future of Retail: Tech Domination

The retail industry has definitely experienced a rollercoaster of a year. From having to completely shut for months on end, to opening with social distancing restrictions and mask-wearing, it's fair to say that the high street suffered.  If anything, the pandemic meant that e-commerce boomed. The public had no choice but to shop online for their non-essential...