How to kick start your PR strategy for 2020
You’ve had your PR budget set for the year (yay!) and you’ve got your marketing team ready to put the PR strategy into action. But then you think...
Marketing Tag
Looking back on PR in 2019 and future gazing into 2020…
This year appears to have flown by once again and true to form, the ever-evolving world of PR has involved the need to keep current and continue learning. ...
Christmas at Neo PR: Our favourite campaigns
It’s that time again - we’re talking about Christmas campaigns! Whether’s it’s a PR, marketing, social media or advertising campaign, we love seeing what the big brands will bring out each year. ...
3 things that Marketing Automation and PR have in common
Jumping back into PR, I’ve picked out the top 3 reasons that link Marketing Automation and the unveiling world of PR together again....
PR in the age of Instagram influencers
Does the age of the Instagram Influencer change the way we do PR? Ellie explains how to asses whether influencer marketing or traditional PR works for you. ...
April Fools’ Day: A chance for positive PR or ‘fake news’ fatigue?
In today’s era of ‘fake news’, Jo explores whether brand-led April Fools’ have run their course and if brands really consider campaigns, brand values and what customer-centricity really means....
Harnessing the PR power of the Brexit bus
There is no disputing the PR power of the Brexit bus. Would you be brave enough to mimic such a contreversial campaign? Here are the brands that did....
The British Army: Making its mark on millennials
Millennials are lazy, snowflakes an addicted to smartphones, right? Find out how The British Army has been leveraging these perceptions for their latest recruitment campaign. ...
Q&A with Spinks Creative: How to nail your brand in 2019
Back in October 2018, the Neo PR marketing team took on 'Project Website.' We were tasked with breathing fresh air into the Neo PR brand whilst highlighting our key propositions and showing off our business values. We are now the proud owners of a bold brand that brings together everything Neo PR is today. Of course,...