PR & Content Marketing for B2B Tech Brands
What we do:

B2B Tech PR.

Command your industry’s narrative and engage the media with compelling PR campaigns that achieve results. Tailor PR support to your needs, including global PR outreach and crisis management.

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Content Marketing.

Maximise the mileage of your content with integrated PR, content marketing and social media campaigns. Neo PR works with your marketing team or as your marketing team to develop quality content and place it in front of your target audience.

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Increase Brand Awareness.

Transform your brand from a ‘best kept secret’ into a recognised industry authority your prospects are eager to engage with.

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Drive Inbound Leads.

Strengthen your online influence to attract more leads. Turn your website into a valuable resource that prospects return to again and again.

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Nurture Prospects.

Encourage prospects through the buyer’s journey with content that answers their needs every step of the way.

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Enable Sales.

Equip your sales team with the marketing tools to close new business and build long-term relationships.

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A successful cybersecurity PR campaign.

Client Case Study: VIPRE

VIPRE, a leading provider of internet security solutions, wanted to establish itself as a thought leader within the competitive cybersecurity industry.

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Measuring Success:

Generating print, online and broadcast coverage in national newspapers and trade publications is just the start. As the campaign gains momentum, we’ll show you how a successful B2B PR and content marketing campaign engages your audience, drives leads and enables sales.

Our clients regularly attribute inbound leads to their PR and content marketing activity via a direct link back to the website, an implied link from a mention of the company name, or a web search after reading an article. Our work impacts trackable SEO activity, increases engagement across channels, and drives traffic to our clients’ websites.

We regularly engage with key industry influencers who play an integral part in cementing our clients’ position in their key markets.

of clients would recommend Neo PR. 0
reported inbound leads. 0
saw improvement in social media engagement. 0
agreed we are increasing brand awareness. 0
have benefitted from direct influencer engagement. 0

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Life at Neo

Slide Jon Hoeksma / Editor of Digital Health Digital Health has worked closely with Neo PR over a number of years. I've always found them highly professional, very accessible and most importantly knowledgeable about the health IT industry. They are always helpful and very good at helping their clients get their messages out in a complex sector. Slide Akber Datoo / Founder and Managing Partner, D2 Legal Neo PR is passionate about the work they do. The energy levels they have provided have been invigorating and we can see the successful output of their hard work in terms of raising our brand profile. Slide Emma Herrod / InternetRetailing Neo PR has always provided exclusive content to InternetRetailing that is exactly on message for the readership, and importantly to deadline. Slide and messaging has really helped WhisperClaims find its voice in such a niche Gillian Carmichael / Head Of Marketing at WhisperClaims The flow of coverage is continual, of a high standard and we're already seeing market. a positive impact on lead generation. We're delighted - the thought leadership

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